CMA's Colonial Chevrolet

A Legacy of Community Service in Chester CMA's Colonial Chevrolet stands as a pillar of the Chester, Virginia, automotive landscape. As part of Carter Myers Automotive, an employee owned company with over a century of history in the Commonwealth, this dealership operates with a philosophy that transcends simple retail transactions. Being 100 percent employee owned means that every staff member has a literal stake in the success of the business and the satisfaction of the neighborhood they serve. This ownership culture translates directly into a deeper commitment to the local customer base, treating setiap visitor like a neighbor rather than a lead. While many dealerships focus solely on volume, CMA's Colonial Chevrolet has built its reputation on being a trusted neighbor. This commitment is evident in every interaction, from the initial greeting on the showroom floor to the long-term support provided by the maintenance teams. The dealership understands that its success is inextricably linked to the health and happiness of the Chester community, located just over 100 miles from the historic hub of Staunton. ## Comprehensive Inventory and Brand Excellence At the heart of the dealership is a massive selection of vehicles designed to meet the diverse needs of Virginia drivers. As a primary Chevrolet destination, the lot stays stocked with the latest models, but the inventory extends far beyond a single badge. The team utilizes advanced vehicle merchandising strategies to ensure that every car, truck, and SUV is presented with transparency and detail, making the research process seamless for the modern buyer. ### New Chevrolet Models The showroom features the full lineup of American engineered excellence, including: The heavy lifting Silverado series for local contractors and farmers Economical and stylish SUVs like the Equinox and Trax Performance icons including the Corvette and Camaro Electric innovations like the Bolt EV and Silverado EV ### Diverse Pre-Owned Selection Beyond new Chevrolet models, the dealership offers a wide array of high quality used vehicles from various manufacturers. Each vehicle undergoes a rigorous inspection process, ensuring that the local community has access to reliable transportation at every price point. By focusing on quality over quantity, they maintain a 4.6 star Google rating across thousands of reviews, a testament to their honest representation of every vehicle on the lot. ## A Philosophy of Neighborhood Care The customer service philosophy at CMA's Colonial Chevrolet is rooted in the Moving Lives Forward mission. This is not just a corporate slogan but a daily practice. The dealership recognizes that for many, a vehicle is the most significant purchase they will make to support their family and career. To support this, the sales team is trained to listen first and sell second. By leveraging tools like [internet lead response](/works/automotive/int...