Landers Auto Group
Driving Arkansas and the South-Central United States forward through generations of automotive excellence and strategic expansion.
Brands Represented
Chrysler, Dodge, Jeep, Ram, Ford, Chevrolet, Toyota
The Founding and Evolution of an Arkansas Powerhouse Landers Auto Group represents one of the most significant success stories in the American south-central automotive landscape. While the group formally structured its modern operations in 1984, the roots of the enterprise stretch back to 1972 in Benton, Arkansas. Founded by Steve Landers and his father, Bob Landers, the business began as a lean, two-person used car operation. The duo famously quit their previous jobs in protest to build a business founded on direct customer relationships and transparency, handling everything from vehicle procurement and sales to the accounting books themselves. In 1977, the family operation expanded when cousin John Landers joined the team to manage day-to-day operations. This strategic move allowed Steve and Bob to focus on their core strength: sales and inventory movement. By 1989, the group's reputation for high volume and customer satisfaction caught the attention of major manufacturers. They secured their first official Chrysler franchise on Military Avenue in Benton, which quickly ascended to become the top Jeep seller in Arkansas. This period of growth necessitated advanced multi-rooftop governance to maintain service standards across a burgeoning portfolio of brands. ## Geographic Footprint and Expansion Strategy Today, Landers Auto Group operates 35 dealerships across 5 states, maintaining its headquarters in Benton, Arkansas. The group has historically focused on the south-central United States, leveraging its deep roots in the Arkansas market to expand into neighboring territories. Their expansion strategy is characterized by a mix of organic growth and aggressive acquisitions, often targeting high-performing domestic and import franchises. ### Core Regional Markets Arkansas: The primary hub of operations, including major presence in Little Rock, Benton, and Northwest Arkansas. Missouri: Strategic locations serving the southern Missouri corridor. Louisiana: Focused on high-volume metro areas with a mix of CDJR and Toyota flags. Mississippi and Tennessee: Key markets that round out the group's five-state footprint. Following the 2005 partnership with Thomas F. McLarty, the group added approximately 20 dealerships through the Landers-McLarty entity. This partnership was a pivotal moment in the group's history, allowing them to scale their operational model while maintaining the conquest owner marketing strategies that had made them the largest dealer group in Arkansas by revenue as early as 2004. ## Brand Portfolio and OEM Relationships Landers Auto Group counts 18 brands within its representational portfolio, maintaining strong ties with Stellantis (formerly Chrysler Corp), Ford Motor Company, General Motors, and Toyota. Their relationship with Chrysler is particularly storied; during the mid-1990s, the Landers organiza...
Dealer Group Marketing Resources
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- McClarty Automotive Group - Little Rock, AR